3 Reasons Home Staging is Crucial for Selling a Home
Best offer due by Monday at 5pm! This is what you see on several listings in The Woodlands area. The current market is still extremely hot and homes usually don’t stay on the market very long. With things moving quickly, why stage at all? There is still good reason to stage your vacant home or restyle your owner-occupied home.
- Home Selling is More Digital Based Than Ever
According to data from the National Association of Realtors, 81% of Older Millennials, 80% of Younger Millennials, 78% of Generation X and 68% of Younger Boomers found their home on a mobile device. This tells us that in the new generation of buyers, photos online are exceedingly important. They will view these listings before they even make an attempt to reach out to an agent. So, how do you make those photos appealing enough that potential buyers reach out to an agent for a showing? Invest in home staging!
- Creates Competition and Encourages Multiple Offers
Every seller’s main objective is to sell the home at or above the asking price. As has been proven in a survey by Home Staging Resource, sellers that invest in home staging receive anywhere from 6-25% more for their homes than those that are unstaged. The reason for this is simple. With home staging, we accent the best areas the home has to offer, while minimizing the potential eyesores that may turn off potential buyers. And not only does this increase the likelihood of multiple offers being placed on the home, but it opens the possibility that those offers could exceed the asking price.
- Prevents the Need for Price Dropping
In most cases, when there is little to no interest in a home after 2-4 weeks, a price adjustment of around $5,000-$10,000 is applied to entice more potential buyers. By investing in home staging from day one of selling your home, you can often avoid this price drop. The initial investment of staging your home will usually be less than the initial price drop.
Invest in Home Staging from Day One
With an initial investment of about 1% of the asking price, home staging can play a crucial role in getting at or above listing price very quickly! Put your homes best foot forward by having a stage or a restyle completed before you place it on the market. Draw those buyers with the beauty of your home being accented!
Laura Landesman, Certified Professional Real Estate Stager, is the Owner of Showhomes of The Woodlands in The Woodlands, TX. She is a Real Estate Staging Association-PRO member and is passionate about the power of home staging and updates to maximize a home’s sales price and get fast offers.
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