WHAT IS A HOME MANAGER?

A Showhomes Home Manager is a person or family with beautiful home furnishings who lives in a vacant home for sale. In exchange for keeping it clean and letting Realtors show the home, Home Managers get dramatically reduced monthly fees, far below the market rate.

Home Managers are professionals who are:

- Relocating

- Building a New Home

- Seeking Temporary Housing

- Going Through Family Changes Such As Divorce

- An Individual or Family Looking To Reduce Expenses

- An Individual or Family Looking to Maintain Their Currently Level of Living or Lifestyle

- Looking To Get Familiar With An Area Before Purchasing

- Looking For Flexibility As There Are No Long Term Lease Requirements

WHY stage?

Competition. With 9 out of 10 buyers previewing or finding their homes online, presentation has never been more important. Staging your homes gives you a competitive edge over your competition. It also reduces low ball offers that buyers associate with vacant properties.

"Price Gets you Interest, Staging Gets you Offers." (Gary Keller, Keller Williams)

Owner Occupied Homes

Known for our success in staging vacant homes, we also help sellers with owner occupied homes. Whether it's a home on the market for sale or a new home, we can provide staging expertise to showcase your home. For occupied homes on the market for sale, we can re-design and re-purpose the existing furniture and decor of the home, and using your furnishings, create a "model home" look that buyers respond to. Staging enhances the presentation of your home and makes it more competitive in the market place, helping to capture a faster sale at a premium price (vs. a non-staged home). A professional stager can also provide useful information and often resources to help with packing, moving, de-cluttering and organizing, making your move easier and preparing the home for staging. Staged homes sell faster and for premium prices, bringing a greater net gain to the table for sellers.

Paint

While that favorite shade of purple was perfect for you, it may be a turn-off for that potential buyer. With a Showhomes Update we can provide the perfect changes with our Exclusive Color Palettes which are on-trend neutrals that will not distract from the outstanding features of your home and will provide mass appeal. Your Showhomes staging professional will help select the perfect palette for the look and feel that will place your home above the competition of similar homes for sale.

Home Managers are professionals who are:

- Relocating

- Building a New Home

- Seeking Temporary Housing

- Going Through Family Changes Such As Divorce

- An Individual or Family Looking To Reduce Expenses

- An Individual or Family Looking to Maintain Their Currently Level of Living or Lifestyle

- Looking To Get Familiar With An Area Before Purchasing

- Looking For Flexibility As There Are No Long Term Lease Requirements

WHY SHOWHOMES?

Showhomes is America's Leader in the Home Staging Industry. With over 30 years of experience, and a network from coast to coast, the Showhomes network has helped sell over 30,000 homes worth over $10 billion. We're proud to have partnered with many local and national real estate brands such as Keller Williams, Coldwell Banker, Berkshire Hathaway, Re/Max, Century 21 and more. We've successfully helped thousands of realtors, homeowners, investors, banks and builders market and showcase their listings for a faster sale and higher price. Our service speaks for itself. Our results pay for the service.

NEW HOMES

But we don't just do homes for sale, we're happy to help you with your new home too! If you're craving a new look, hungry for some new ideas or inkling to have a "makeover" of your own, we can help. Showhomes staging experts can design, re-design and provide DIY information or a full service "makeover", transforming your home in as little as 1 day. Showhomes is the leader in decorating and staging; we can help you create the home you'll fall in love with which suits your lifestyle and personal preferences.

REPLACE OLD CARPET

Worn or dated carpeting is the #1 turn-off for home buyers. The thoughts of selecting, purchasing and dealing with installation will have a potential buyer quickly check the home off their list. With a general 3 to 1 return on investment, fresh and new carpeting can be the key to a faster home sale. Coordinating with our Exclusive Showhomes Color Palettes, our light neutral warm and cool tones of carpeting will not only be pleasing to your budget but will give your home a true designer look. All home sellers want multiple offers and a quick, profitable sale. A Showhomes Update can be the answer to what you've been dreading. From palette selections through job completion and installations, we not only provide staging design but bring in qualified contractors to quickly and painlessly prepare your home for sale. The value Showhomes brings and the return on investment is why Showhomes is the nation's leader in Home Staging and Design.

PRIVACY POLICY

This Showhomes Franchise Corporation Privacy Policy (this or the "Privacy Policy") explains our practices, defines our users' ("you" or "your") privacy options and describes how your information is collected and used by Showhomes Franchise Corporation ("we," "us," "our," or "Showhomes").

By using the Showhomes website or any of our features or resources you agree to the terms of this Privacy Policy.

We reserve the right to modify this policy from time to time and will mark new versions with a corresponding effective date. We recommend you visit the Showhomes website to review any changes in our practices.

This Privacy Policy governs your use of the Showhomes® website at www.showhomes.com, www.showhomesfranchise.com ("Sites").

Our Sites may contain links to other websites. These links are not endorsements of any products or services on such websites. These websites may have privacy policies different than our Privacy Policy.

What Information is Collected?
We may collect personal information from you on our Sites or through any other digital or personal communication with you. Information collected by us is voluntarily provided by you and may include information such as your name, email address, and physical address. Our Sites may also collect general information about your technology interface or preferences (such as the type of browser used or the files requested).

The information we may collect includes, but may not be limited to:

• Your contact information, such as your first name, last name, phone number, and email address, to allow us to respond to submitted inquiries;
• For potential franchisees, your contact and financial information, such as your first name, last name, email address, physical address, cash/liquid capital to invest, and net worth, to allow Showhomes to respond to submitted inquiries;
• Information regarding your browser and other technical specifications required to use our Sites;
• Computer data or files, often called "cookies," which may be sent by your web browser and stored on an individual computer to allow our server to "recognize" you through the navigation of the Sites;
• Computer data files, often called "web beacons" that are collected from emails or links on third-party sites that allow our server to evaluate the popularity of those links or the information contained in emails or on third-party sites; and
• Your IP address to measure our website traffic and to help provide a more personalized experience.

Children Under the Age of 13
Our Sites are not designed for children and we do not knowingly collect information from any person we know is under the age of 13.

How is User Information Used and Shared?
We collect information about you in order to provide you with services and also collect information that is necessary for our Sites to work properly. We use personal information about our users for a variety of purposes related to our business, including but not limited to:

• Allowing you to receive information from us regarding Showhomes services;
• Adding information from social media platforms to our Sites where you discuss our services or use a hashtag related to our services;
• Sharing information with our local franchisees regarding your request to become a Home Manager or other request on the site;
• Tracking information about your visits to our Sites to allow us to provide better service;
• Sending or initiating direct marketing programs, such as newsletters or information about new products or services we (or any of our affiliated companies) are offering;
• Contacting you regarding an inquiry on our Sites that you have initiated; and
• Providing information about your usage or preferences to our third-party vendors and providers.

We may share information, in the aggregate, regarding your online browsing preferences to evaluate our services or allow third parties with whom we work to better serve our users. We will not share personally identifiable information in these instances, other than described in this Privacy Policy. We may, however, share personally identifiable information with franchisees or our local business partners regarding inquires you have made for a specific Showhomes® market. All financial information submitted in connection with a franchise inquiry will be kept confidential and will not be shared with third-party vendors.

We may provide user information to third-party service providers or vendors for purposes of, including without limitation, initiating direct marketing programs on our behalf, data tracking, maintenance or development of our Sites, development of online services or customer service, or other contracted promotional opportunities provided to our users. We will not share your information with third parties to directly market their products to you. We may share this information with any subsidiaries, licensees, suppliers, distributors, affiliates, assigns, successors, or other related entities and their respective owners. We may also share your personal information in connection with law enforcement requests or in response to investigations, subpoenas, court orders, or other legal process to establish or exercise our legal rights or defend against legal claims or as otherwise required by law.

Business Transfers
We may also disclose your information to a third party as part of the reorganization or a sale of the assets of Showhomes, or its subsidiaries, divisions or franchisees. Any third party to which Showhomes transfers or sells the Sites or related assets will have the right to continue to use the personal and other information that you provide to us.

Behavioral Advertising
We may also use third-party vendors, such as Google Analytics, to advertise to our users online. These third-party vendors may display Showhomes advertisements on other websites based on your internet usage. More specifically, these vendors use first-party cookies (such as the Google Analytic cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on your past visits to the Site or another site affiliated with Showhomes. Any information that these third parties collect via cookies is not linked to any personally identifiable information (name, address, email address, or phone number) we collect or you provide on the website. You can opt-out of Google Analytics for Display Advertising by using Google's Ads Settings.

How is User Information Protected?
We maintain administrative, physical, and technical safeguards for all user information collected on our Sites.

How Can Users Limit Information Collected?
By providing information to us or browsing our or our franchisees' Sites, you are consenting to our use of your data as outlined in this Privacy Policy.

While we work hard to use and disclose our users' personal information only for the purposes identified above, you can choose not to provide personal information or limit the personal information obtained by us as follows:

• You may have your contact information removed from our marketing lists that are used to inform users of new or relevant products, services, and special offers by clicking on the unsubscribe link in any communication received from us or by emailing us at [ADD EMAIL ADDRESS]; and
• You may limit the collection of "cookies" from your Site usage through your browser settings. However, this may disable our ability to provide you with the most relevant information regarding the Sites.

Your California Privacy Rights
California Civil Code Section § 1798.83 permits users of our Sites that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us via the Sites.

Contacting Us
For additional information pertaining to our Privacy Policy, please contact:

Showhomes Franchise Corp
2110 Blair Blvd
Nashville, TN 37212

3 Reasons Home Staging in Raleigh and the Triangle Area is Crucial for Selling a Home Quickly and at Asking Price

Home Managers Improve Buyer Experience in Triangle Area

The Benefits of Home Staging in Raleigh and the Triangle Area

When it comes time to sell your home, whether you are upgrading, downsizing, or making a cross country move, you probably desire it sell quickly and for a higher price than you paid. Home Staging in the Raleigh, Durham, and Chapel Hill market is a great way to help buyers picture themselves in your home and, if you are lucky, encourage quick, generous offers.

The National Association of Realtors completed a study in 2017 to pinpoint the advantages of home staging and to find just how beneficial it is to sellers. Some of the report's findings include:

●       38% of sellers' agents stage all their sellers' homes before putting them up for sale.

●       29% of sellers' agents reported an increase of 1-5% of the dollar value offered by buyers in comparison to similar homes; 21% of sellers' agents reported an increase of 6-10% of the dollar value offered by buyers in comparison to similar homes.

●       39% of sellers' agents stated staging a home greatly decreases the amount of time the home is on the market.

●       77% of buyers' agents said staging a home made it easier for a buyer to visualize the property as a future home.

●       Staging the living room for buyers was found to be the most important, followed by the master bedroom and then the kitchen.

Home Staging in Raleigh, Durham, and Chapel Hill will make your house more attractive to buyers and can result in a great payoff in exchange for the initial investment sellers put into the project.

How Exactly Does Home Staging Work?

Home Staging is more than just cleaning, decluttering, and making other purely aesthetic changes to the bones of your house. Home Staging requires expertise and access to quality furniture and accessories that will appeal to a broad range of buyers who will view your home. The goal of the Home Stager in Raleigh, Durham, and Chapel Hill is to set a mood that will influence and evoke buyers emotions as they tour your home.

The cost of Home Staging depends on many different factors. If the home is vacant, a seller should expect to pay more for furniture rentals and upkeep. Not every room in your house must be staged. The living room, master bedroom and kitchen will have the greatest impact on buyers. Research shows that the average cost of Home Staging in Raleigh, Durham, and Chapel Hill varies from $500-$5000 depending on the square footage of the house and how aggressive the seller desires to be. Common costs associated with Home Staging include an initial consultation fee and monthly fee for each month your home is on the market.

In addition to less time on the market and higher selling price, there are several other benefits to staging your home:

●       Standing out from competitors in the Triangle Area market. Making your house look better than others for sale in your neighborhood will grab a higher price, and may steer potential buys toward your property instead of new construction.

●       Staged homes are easier to market: 40% of buyers say that they are more willing to walk through a home they saw online if it is staged. Staged homes look better in pictures and will stand out from other houses online or in newspapers.

●       A ready-to-move-in home is appealing to buyers. Staged homes make it easier for buyers to visualize themselves there. Staging reduces the need for a buyer to have an imagination of how their lives will function in your space.

Can I Stage My Home Myself?

Of course! But you must have the time and patience to craft a unique look using your existing furniture that will appeal to different types of buyers. If you already own quality furniture and have a knack for interior design, staging your home yourself is a great option.

If you are on a budget, another great option is to seek out a professional stager who will stage you home with the furniture you already own at a reduced cost.

No matter your needs, Showhomes Raleigh is here to help you decide what will best get your home sold and off the market so you can begin your life in your new home. Our team has broad experience in real estate, design, customer service and we are dedicated to bringing you unparalleled expertise, responsiveness, professionalism and results.

The Process for Vacant Home Staging in Raleigh, Durham, and Chapel Hill

Quick and Effective Home Makeovers in Raleigh and the Triangle Area

In Depth: How to get the most out of staging your home

37 Home Staging Experts Share the Secret to Appeal to Buyers in Your City

Five Tips for Staging Your Home During the Holidays

It's that time of the year when holiday decorations come out of storage, are dusted off and showcased throughout the home. Though homeowners are giddy to step up their holiday game, people with homes on the market may need to take a different approach. Showhomes Houston and San Diego owners, Shelley Barndollar and Lisa Gulliver, shared five pieces of advice for homeowners that are staging their home for a sale during the holiday season.

Take Staging Photos Before the Holidays

While your home may go on sale during the holiday season, it may stay on sale past this time of the year. So, the home should not scream, "HOLIDAY SEASON!"

"You don't want Christmas photos of the home showing up in June," said Barndollar. Instead, she advises that all homeowners take their staging photos without holiday decorations and with more neutral decor.

Try to Defer from Showings on Holidays

While the real estate industry works 7 days a week, 365 days a year, it's in the homeowners' best interest to defer showings on a holiday. While this is sometimes impossible to avoid because home buyers may only be available for a short period of time, homeowners should try to avoid holidays.

"In the event that a Realtor schedules a showing on a major holiday, the homeowner should still accommodate them," said Gulliver. "If you are in the middle of meal preparation or clean up, try your best to straighten up the kitchen and turn the stove down, and then go for a short walk to let them show the property."

Replace Every Day Decor with Decorations, Don't Add On

"When you are placing any new holiday decorations throughout the home, it's important to remember to replace them with your ever day decor instead of adding them to the existing decor," said Barndollar.

She goes on to explain that if you just add on to the shelf with more decorations, things will look cluttered which can make the home seem smaller. Instead, just swap out the existing decorations with small, festive accents to really dress up the home

Stage Presents, Don't Put Real Ones Out

During the home sale process, potential home buyers from all over are walking through the home, going through closets and checking out each area of the home. Security should always be top of mind. During the holiday season, this sense of security should be amplified.

"You don't know who will be walking through your home," said Barndollar. "Make sure to stage your holiday presents. I would wrap four to five different sized boxes and have them under the tree, but don't put your real presents under there."

Barndollar further explains that you don't want people seeing how many gifts you got and to potentially walk off with one of them.

Keep Decor Elegant and Simple

"As you decorate, it's best to keep the staging of the home in mind," said Gulliver. "When it comes to tree placement and additional decorations, remember that less is more."

Bardonllar adds, "Don't go overboard. It's great to have a tree and garland over the fireplace, maybe just one or two really special tchotchkes that are non-denominational and tasteful. Keep all of your decor to a minimum."

Couple overcomes hearing barrier in building business

 As owners of a Showhomes home staging franchise, Elisa and Brandon Macomber of Santa Fe make a living off their eyes.

Their business depends on their ability to redecorate private residences to make them more appealing to potential buyers. Their revenue has grown each year since they started the franchise in 2016, according to Brandon, and they now employ two individuals in addition to themselves. At a recent Showhomes conference, the couple won several awards including "Fastest Average Sale Time."

But it is her hearing, not her vision, that Elisa said has colored much of her professional journey. A bout of meningitis as a baby left her with profound hearing loss. Brandon, too, is hearing-impaired, the result of a premature birth and an episode of pneumonia.

"Not being able to talk on the phone has been a huge hindrance in my career, and that drove me to start my own business," said Elisa in an email (the Macombers provided written responses to questions). "I knew I could help people in so many ways via text and email, and in person, of course."

Now Elisa, who can lip-read, takes Brandon or another employee with her to meet clients to ensure she doesn't miss out on conversations while taking pictures and walking around the home.

"It can be a challenge, because I need to be able to look at the people while they're talking, but at the same time, I need to look at the house and take everything in visually," said Elisa, who handles most of the staging while Brandon handles the business side.

Brandon said their answering service has been invaluable for collecting names, addresses, emails and phone numbers of the people they interact with.

Asked about their top home-staging tips, Brandon said it's important to "remove yourself and your personal preferences from the process, and neutralize the property."

"By putting yourself on the market, you are trying to sell the house, not your style or your things," said Brandon. "Buyers need to envision themselves living there."

Elisa suggested removing all pictures and sentimentals from the home before it is photographed in order to protect the privacy of the homeowner.

"With (real estate listing) pictures being online all the time now, you want to protect your privacy," she said.

The couple said their work is filled with surprises. Elisa said she once found a black widow spider hiding beneath a client's rug. Brandon mentioned an even stranger experience.

"We found one of our faux apples with a bite mark in it," said Brandon. "That was pretty funny."

Hendersonville Times-News: Cindi Stringer Finds Success with Home Staging Business in Hendersonville

As a nurse for 30 years, Cindi Stringer's joy of helping others has always been evident. Once retiring from her nursing career, Cindi still wanted a way to make a difference in the lives of others while being able to showcase her love for art and decorating.

After much research, Cindi discovered the home-staging franchise, Showhomes. Founded in 1986, the Showhomes franchise system has helped realtors and homeowners sell more than 25,000 residential properties worth more than $8.5 billion, by transforming high-end vacant houses into fully-furnished, inviting valued Showhomes homes.

"What really sold me is when I went to Nashville to visit with the corporate team eight years ago," Stringer said in a news release. "They shared very similar values that I was looking for in a business, had great integrity and showed that they support the franchisees."

Stringer's Showhomes franchise in Western Carolina University has been in business for eight years and covers communities such as Hendersonville, Asheville, Waynesville and Black Mountain. Despite being in one of the smaller markets in the Showhomes franchise system, Stringer has seen tremendous success in the area.

"I think what helps us is that we operate in these small communities and it allows word of mouth to spread much quicker," Stringer said. "After all, we are in the relationship business and thrive off creating successful relationships."

Stringer won Showhomes' Franchise of the Year Award in 2017 which is the top honor a franchisee can receive reflecting their consistent business and overall operations excellence in the region they service. In addition, Cindi has also won the circle of excellence award eight years in-a-row highlighting her superior customer service and customer's satisfaction.

"Awards like these are always an honor to receive," Stringer said. "I know how dedicated and driven all the franchisees are at Showhomes and I am lucky to call them colleagues and friends. At the end of the day, this award reflects how great the Western Carolina community is and I am so grateful to be part of this community."

Moving into the fall home staging season, Stringer noted many trends that she has observed from season to season but says the fall is her favorite season with warm colors and tones displayed throughout homes.

"Grey has been the color of the decade but we see that moving towards beige," Stringer said. "Warmer tones are key and less is always better for staging. By having less scattered throughout the home, it gives space for the owner to see their house and what they envision it becoming."

Along with mixing metals such as silver and gold, creating more spa-like master bathrooms is also becoming more popular as consumers are becoming intrigued with minimalist style.

"There are seven seconds from the moment the buyer walks in the house to when the buyer falls in love with the house," Stringer said. "You have to speak to the buyer's emotions because being in the real estate industry is an emotional process for buyers and sellers."

Looking ahead, Stringer is on the way to capping off a strong 2018 and is ready for all of 2019's challenges. "We have proved ourselves one house at a time and our customers have been thrilled with the work we have done," she said.

How Elisa and Brandon Macombers Became Model Showhomes Franchisees

Three years ago, Brandon Macomber was feeling burnt out. After years in the banking industry, he was sick of the traveling his job required, and he wanted to spend more time with his wife, Elisa. At the same time, Elisa also found herself ready for a change. The career visual-merchandiser had started her own home-staging business, and she felt had reached the limit of how far she could grow on her own. So the couple began looking for new business options. That's when they discovered the home-staging franchiseShowhomes.

Between Brandon's business acumen and Elisa's passion for home staging, it didn't take long for the Macombers to decide that Showhomes was what they were searching for. "We knew when we found Showhomes that it was the perfect fit for both of us," Elisa said.

The Macomber's Showhomes franchise in Santa Fe, New Mexico has been in business for a little more than two years now, and Elisa says both she and Brandon have found a lot to love in the operation.

"We get to work with so many great people, and it's rewarding for us to help homeowners beautify their homes and sell them faster," she said. "There's a real pride in seeing our work pay off."

Elisa says the Showhomes franchise system has been the crucial piece of the puzzle in her efforts to grow her home-staging business. "It's like a garden, if you put your time, effort and heart into it, it will grow."

"There are so many benefits of being a franchise owner," she said. "We have a strong support network, both from the corporate team and other franchisees, who have all sorts of backgrounds and experiences that we can draw from. It's also great to have our work recognized by the system."

That's not to say the business hasn't come without any challenges. Elisa and Brandon are both  hearing impaired, and they've had to adjust Showhome's operational model slightly to effectively communicate with customers.

"It can be a challenge with the phone sometimes," said Elisa, who suffered a profound bilateral hearing loss at 15 months old and now wears a cochlear implant and processor. "We make it work with texting, email and the answering service that Showhomes provides for franchisees."

The Macombers also employ two part-time team members who help run the day-to-day operations. For in-home appointments, Elisa says she and Brandon use each other to fill in anything they might miss in conversation.

"We both read lips, but it can be difficult keeping up with a conversation that involves more than two people," she said. "Now and then, one of us will miss something and look at the other for help, and that always makes us laugh. We also have to remind people to look at us while talking, which can be difficult when you are walking through a house while trying to look at the house's features and layout."

Those challenges have not stopped Elisa and Brandon from effectively growing their business, and according to Showhomes COO Matt Kelton, the pair represents everything the brand is looking for in franchisees.

"Elisa and Brandon are truly model franchisees in just about every way," he said. "They are positive, they work extremely hard, they have a wonderful creative flair for design, and they support other franchisees. They also know exactly how to follow the Showhomes system and are great about suggesting ways for us to improve the model. Honestly, I wish we had 30 more of them."

As the Macombers look toward their third year with Showhomes, Elisa says they are still focused on growth.

"We are in the process of acquiring a box truck with a wrap of our logo to increase brand awareness, and we're always looking to take on more clients," she said. "Showhomes has given us some amazing tools to work with, and we're excited to make the most of them and keep growing our business.

5 Tips For Updating Your Kitchen On A Budget

We spend a lot of time in our kitchens, whether we're cooking, eating, sharing a cocktail or enjoying family time, so it's no wonder we get bored with its design. However, updating your kitchen every few months or even once a year can be a time-consuming and costly project.

ESTATENVY sat down with Showhomes Chicago Owner Janine Callahan who shared inspiration on how to freshen up different elements of your kitchen without breaking the bank.

Paint the Cabinets

Kitchen cabinets are one of the first things to become most damaged in the room, and Callahan said you don't have to completely switch out drawers for a new look. "Painting your cabinets is a great way to make an impactful design change in the kitchen without having to spend a lot of money," said Callahan. "Dove white adds a pretty, classic finish, and replacing a few of your doors with glass panels can add an extra layer of spark."

Switch Up Your Lighting Fixtures

Adjusting the lights in your kitchen easily transforms the tone or atmosphere of the room. Callahan suggests adding pivot lights over your countertop or island. "Pivot lighting is an inexpensive option for updating the lighting in your kitchen and the style looks great with Edison bulbs, which are very much on-trend right now," said Callahan.

Affordable Change for Countertops

While renovating your countertops seems like a pricey, long-term project, installing a backsplash of granite or tile in your kitchen is much less grueling and adds a layer of dimension. "Remnants of granite can be found for the price of a slab, and either a shop can cut and install it as a backsplash for you or you can make it a DIY project for yourself," said Callahan. "Tile also looks great for a more straight-lined style. You really can create your own look in this process."

Personalize Your Kitchen Sink & Faucet

When it comes to switching up your kitchen sink and faucet, Callahan suggests choosing a layout that is practical to your meal preparation and cooking habits. "Think practical when updating your kitchen sink or faucet," said Callahan. "If you spend a lot of time cooking from scratch, for example, consider installing a double bowl sink so you have more room to cook and clean after meals." Sink and faucet updates tend to be relatively cheap with the right material and installation.

Get Funky with Decor

Freshening up any area of your home can be quick and cost-efficient by adding unique pieces of decor and furniture. However, Callahan warns that if you're looking to sell your home, make sure not to distract potential buyers with large, eccentric furniture from the interior parts of your home. "You can find really pretty, interesting stools, kitchen tables and other decor at consignment shops or even garage sales," said Callahan. "If your house is up for sale, make sure the furniture is rather plain so that it doesn't take away from the interesting parts of your home, like a beautiful kitchen countertop or sink." Janine also suggests utilizing cooking products like olive oils and salt shakers and arranging them on top of a tray so that they look intentionally decorative and organized.

Finding the time and effort to revamp your kitchen might seem like an effort, but with these helpful, affordable tips from Callahan, your kitchen can be effortlessly transformed.

Showhomes Aims to Expand in Phoenix

Showhomes Franchisees Share Regional Home Staging Trends

Interior and exterior home design trends change every season, and vary depending on what part of the country you are in. Because it is important for home staging professionals across the country to keep up with the latest trends, 1851 Franchise Magazine connected with Showhomes franchisees from Charlotte, North Carolina; Minneapolis, Minnesota; Coral Gables, Florida; and Pasadena, California, to learn more about what is resonating with home buyers and sellers in their areas.

Ann Jensen, Showhomes of Minneapolis

Fueled by an interest in home design and decorating, Jensen started working with Showhomes as a Home Manager in 2003, and she recently assumed ownership of the Minneapolis franchise in April 2018. Since becoming a franchisee, Ann has observed that many home buyers in Minneapolis are interested in casual dining areas and flexible work spaces.

"A number of years ago, many homes had a formal dining room, but I've recently noticed that home owners like to have an open concept space that flows into the kitchen and the living room," Jensen said. "People want to live both comfortably and richly in their homes, and this desire comes into play when they envision entertaining their guests."

Jensen said technology has also impacted home designs and layouts. Because people use cell phones and laptops to do business in their houses, there are fewer homes with designated office spaces.

"Technology has allowed us to become more mobile within our own homes, so people do not have as much of a need for formal work spaces," Jensen said.

Ginny Hawkins, Showhomes of Pasadena

After moving away from the Midwest and opening Showhomes in Pasadena, Hawkins noticed that homes in California have unique designs and layouts.

"Due to Southern California's large population, there are a lot of smaller homes on the market, which means using space efficiently is very important here," Hawkins said. "When staging, we try not to clutter the space by using basic pieces of furniture, and we use accessories and artwork sparingly."

According to Hawkins, the weather in Pasadena also plays a role in the way homes are designed and staged.

"Outdoor living is a part of the lifestyle here, so landscaping is key," Hawkins said. "Due to water shortages, we have a lot of desert landscapes and plants that are drought tolerant. We are also blessed with flowers year-round, so people have a lot of fruit trees and roses in their yards."

Marisa Salas, Showhomes of Coral Gables

Home buyers in her market are looking for open floor plans that allow for flexibility, so Salas appeals to them by creating floating rooms where furniture is placed away from the walls.

"Home buyers often have a tough time visualizing how to use a space efficiently, so we help them with furniture placement," Salas said. "In the past, furniture has been pushed up against the walls, but floating rooms are becoming more popular because they make a space look and feel larger."

When choosing the colors and patterns of furniture, artwork and accessories, Salas takes her surroundings into consideration.

"Many of the homes I stage have pools, so I tend to use a lot of blues, greens and teals," Salas said. "Those colors also complement the beautiful blue sky that we have most of the year."

Carol Apa, Showhomes of North Charlotte

According to Apa, people frequently shop for new houses online, which impacts the way she stages her homes.

"Over 90 percent of buyers are looking on the Internet to shop for their new home, so houses that look clean, fresh and new appeal to them," Apa said. "The use of professional photography to show what the homes look like is important as well."

When staging her homes, Apa also tries to achieve balance with color, texture and accents.

"From what I am seeing, the neutral colors such as grey and beige are popular with one or two colors as accents," Apa said. "The accent pieces have texture, design and a bit of color.  We staged a home that had a grey exterior with a teal front door.  We were able to incorporate these colors in the interior of the home, so we brought the outdoors inside."

For franchising opportunities with Showhomes, visit https://showhomesfranchise.com.

Top Trends in Home Staging During Peak Selling Season

With the most competitive home-selling season of the year underway, many homeowners are leaning on home-staging experts to ensure their property stands out among the rest.

Showhomes franchise system has helped realtors and homeowners sell more than 30,000 residential properties worth more than $10 billion in total by transforming high-end vacant houses into fully-furnished, inviting homes.

Shelly and Pratt Barndollar, owners at the Houston Showhomes, were recently recognized with the "Best Makeover Design" award at the brand's annual conference for a home they staged in their territory. Feeding off of this momentum, the Barndollars are gearing up for the busy home-selling season in the next coming months.

"The summer months are a competitive time for homes on the market, and it's our job as the home staging experts to help expedite this process by taking a vacant house and transforming it into a liveable, comforting home," said Shelly.

While interior design trends are ever-changing, Pratt and Shelly have noticed several develop in the past several months that have continued to stick, including changes in flooring and outdoor spaces.

"Hardwood floors will always be a staple, but we've noticed a lot more grey and porcelain tile flooring throughout homes," said Shelly. "Tile floors match well with a lot of different wallpaper and paints and can be a lot easier to maintain than hardwood."

Aside from flooring, Shelly and Pratt have also noticed a lot of innovation with outdoor spaces. Rather than using decks and patios for gatherings and cookouts, Shelly said many homeowners are turning outdoor amenities multi-seasonal rooms that families are able to regularly enjoy.

"In a market like Houston where the weather is mild year-round, we've seen homeowners putting kitchen units and nice furniture in their outdoor porches and patios, turing these spaces into year-round family rooms rather than areas used mainly for entertainment," said Shelly.

Another entertainment-focused piece of the home that the Barndollars have seen become more of a staple is the bar or wet bar area. Shelly and Pratt said the open bar layout is very popular and often showcased in the dining or family room.

"Many bars now have added shelving so that if they're apart of a bigger room like the family or living area, they can store additional items and add back lighting that can highlight certain art or design pieces," said Shelly.

Home-staging continues to grow more popular in the United States, as staging a house can increase its sale price by up to 15 percent. To accommodate for more homeowners looking to utilize home-staging services, Showhomes is looking to expand into areas of the country where its franchise units would be most helpful, with a specific interest in the Bay Area and the Washington DC-Northern Virginia market.

"We've noticed a more prominent need for our services in territories with growing real estate markets, and many regions on both the East and West Coast fall under this category," said Showhomes COO Matt Kelton.

To read more on the services offered by Showhomes or view open franchising territories, visit https://showhomesfranchise.com/